Video: Jay Lozoya ft. Iamsu! & Zoey Dollaz – “Dangerous”

Following His Round One EP, the California Artist Hits Miami For a Colorful, Summer-Ready Visual Premiered by EARMILK

06.23.2015

The Video:

California’s Jay Lozoya is paving a path to the spotlight in the R&B-Pop scene. Joined by Iamsu! and rapper Zoey Dollaz, the Bay Area artist heads to Miami for a steamy new visual for “Dangerous.” The video premiered via Earmilk, who said “everyone involved in the piece are absolutely killing it, and we’re falling in love with the track for real.” Surrounded by beautiful women, Lozoya delivers his lyrics effortlessly displaying the swagger of a man with the world at his finger tips. “Dangerous” was recorded at Wash Studios, produced by Maxwell Smart of the Elevaterz, and mixed by the legendary Miami sound engineer Lu Diaz (50 Cent, Beenie Man, and Trick Daddy).

No stranger to the music industry, Lozoya grew up in the studio observing his father as he managed several Norteno bands in the Bay Area. As a result the artist’s childhood has become an integral part of his mystique, He states, “It’s actually what influences a lot of my music nowadays – not necessarily the sound, but the swagger. That’s what I was raised upon, so thats what I know.” Lozoya’s Round One EP, which released last year, signifies where the artist has come from and where he aspires to go. “Dangerous” is the fourth music video from Lozoya, following the releases “Round One,” “Crazy,” and “Aww Yea.”

Watch “Dangerous”: https://youtu.be/DCe5rAKX7Mc

Check out the Earmilk premiere: http://www.earmilk.com/2015/06/23/jay-lozoya-iamsu-zoey-dollaz-are-dangerous-premiere

Listen to “Dangerous”: https://soundcloud.com/jay-lozoya-1/dangerous-ft-iamsu-zoey-dollaz

Please contact Michelle or Rory for more info.

Jay Lozoya Background:

Jay Lozoya is not typical at all. A Mexican American, Jay (short for “Junior”) watched his father work in the music industry, managing several Norteno bands in the ‘90s and 2000s. Looking at the Bay, from its streets to its bedrooms, Jay is adding to the realism. “It’s actually what influences a lot of my music nowadays—not necessary the sound, but the swagger. That’s what I was raised upon, so that’s what I know.” The singer cut his teeth assisting mariachi bands, as well as growing up around his father in the recording studio. However, his love was always the Hip-Hop music his older brothers listened to, and later made—with a teenage Jay on the hooks. Lozoya is his mother’s maiden name, something he uses as a tribute of sorts. “I do every thing I do for my mom, so I wanted to represent her that way,” the family-oriented singer explains. His name honors both parents, a product of his heritage. Combining the grit of the Norteno with the booming sound of artists like Jeremih and DJ Mustard gives Jay a lane. “I live by the motto: never forget where you came from. I like to incorporate my Mexican and my Bay Area roots,” he says. “I like to keep that Bay swag, but also, make my music tailor to mainstream.”