Video: wifisfuneral – “Hell On Earth”

The 19-Year-Old Wunderkind and Streaming Sensation Drops the Latest Video From His Recent Project When Hell Falls

2.28.2017

Critical Praise:

“‘It Don’t Matter’ puts Wifisfuneral over a raucous, Robb Bank$-produced beat, with keys straight out of a science fiction film. He raps about women, drugs, being fearless, and most importantly, ignoring people who talk too much. Never get too wrapped up in the naysayers and the time wasters; they’ll never help you be great. The song is visceral, it gets to point, and it should be played as loudly as possible.” – NOISEY

“Wifisfuneral is one of the emerging underground champions who is proving he can play to packed venues across North America and dominate the online world.” – HYPETRAK

The Video:

A deep, cerebral thinker wise beyond his 19 years, wifisfuneral is a rising star in the world of Florida rap. Ruminating in industrial backroads and resting under power terminals, wifisfuneral contemplates how his newfound fame contradicts his introverted nature in the video for “Hell On Earth.” Directed by Nasser Boulaich, the video’s twilit, blood-red tint is evocative of wifisfuneral’s drug-addled state of mind, as the camera warps reality to the tune of Grimm Doza‘s beat. Premiered by The FADER, “Hell On Earth” is the first track from and a fitting introduction to When Hell Falls, wifi’s latest album, which peaked at #19 on the iTunes Hip-Hop chart. Originally debuted in September, “Hell On Earth” has earned over 480,000 plays on SoundCloud. “Hell On Earth” is the second track to get a visual treatment from When Hell Falls, following the gleefully introverted, XXL-debuted “Antisocial Club.

Featuring acclaimed tracks such as the FADER-premiered relationship drama “Luv Me Never” and the Beats 1-debuted “Lost My Mind,” which features an appearance from fellow rising star Kembe X, When Hell Falls is an evolutionary step forward for the young rapper. Released by wifi’s own Rich Life Records and distributed by EMPIRE, When Hell Falls capitalizes on the momentum of last year’s Black Heart Revenge, a bleak collection of turn-up anthems, which charted at #69 on the iTunes Hip-Hop chart with little promotion and led to the Black Heart Revenge Tour, wifi’s first headlining national tour. With over 18 million streams and 150,000 followers across platforms, wifisfuneral will look to grow his considerable fanbase even further in 2017. Catch wifisfuneral at Miami’s Rolling Loud festival in May, alongside Kendrick Lamar, Future, Lil Wayne, and more.

Watch “Hell On Earth”: http://www.youtube.com/watch?v=jXqNPCMo6bI

Check out the FADER premiere: http://www.thefader.com/2017/02/27/wifisfuneral-hell-on-earth-music-video-premiere

Listen to “Hell On Earth”: https://soundcloud.com/wifisfuneral/hell-on-earth

Buy When Hell Falls on iTunes: https://itunes.apple.com/us/album/when-hell-falls/id1194850524

Please contact Michelle or Dharmic if interested in talking with wifisfuneral.

wifisfuneral Background

In just one year, nineteen year old South Florida rapper wifisfuneral has taken his dark sonics, mature-beyond-his-years lyrics, and trunk rattling bass from the streets of Palm Beach to the world, amassing over 18 million streams and over 150,000 followers across all platforms. wifisfuneral’s growth has been organic and cult-like, with his fans spreading his music like wildfire with each and every release. With virtually zero promotion other than his social media presence, wifisfuneral’s most recent mixtape Black Heart Revenge (May 27th, 2016) reached #69 on the iTunes hip-hop charts despite being available for free. When Hell Falls, wifisfuneral’s next project, hits stores on January 27th.

EMPIRE Background

EMPIRE was founded in 2010 as an artist-friendly, progressive digital distribution company. After early success, and identifying future icons such as Kendrick Lamar, Sage The Gemini, and Rich Homie Quan, EMPIRE was quickly regarded as a tastemaker in the industry and throughout the past five years evolved into a full-fledged record label, distributor and publisher for independent musicians. With the company and roster growing at a breakneck pace, EMPIRE has effectively disrupted a stale business model by bringing its energy, expertise, and acumen to its artists and labels. Given its reputation, EMPIRE works with today’s hottest talent from superstars such as T.I. and red-hot newcomers such as Anderson .Paak. While remaining 100% independent, EMPIRE has also partnered with Atlantic Records for a joint venture, home to breakout star D.R.A.M. and joined forces with Republic Records for the release of Sage The Gemini’s Remember Me album.