The Video:
One of the highest respects that a hip-hop legend can offer to a rising artist is to invite that rising artist to take part in their own project. That's exactly what happened when legendary Wu-Tang Clan rapper Raekwon invited Chicago's L.E.P. Bogus Boys to take part in his Unexpected Victory EP. The project was highly lauded, and this collaboration, "This Shit Hard," in particular, became a quick fan-favorite.
Today, L.E.P. and Raekwon are excited to release the official music video for the single. The track is just as aggressive as one might expect from collaboration that features Count, Moonie and Rae ("Fuck a middle man, I can get it direct/ Cook it up, watch it bubble in that Pyrex," begins Count on the song's chorus), and the video, directed by TEHO (Gregory Bussireth), fits the track well, with the three rappers holding court around a table cluttered with all of the essentials: drugs, money, jewelry, and Chinese food.
For L.E.P., being able to do the song and video with Raekwon was an honor. "Just to be able to work with a legend like Raekwon was enjoyable," they say. For Raekwon, it was being able to work with up-and-coming act that he respects that made the track and video special. "To be able to bless something with new and upcoming talent was real. I think we all walked away with a new energy for hip-hop."
Watch the video for "This Shit Hard" here: http://www.youtube.com/watch?v=3ZV1wyDnmFE
Complex premiered the video this afternoon, and more info can be found here: http://www.complex.com/music/2012/04/video-premiere-raekwon-f-lep-bogus-boys-this-sht-hard
For more information on L.E.P Bogus Boys, please contact Michelle or Dan at Audible Treats.
The Background:
The L.E.P. Bogus Boys, comprised of emcees Count and Moonie, first garnered attention with independent releases Gang Bang Muzik and their Don't Feed Da Killaz mixtape series. The third installment in that series, released Halloween 2010, brought the Southside Chicago duo their first taste of national acclaim, with write-up's from MTV News, XXL Magazine, The Source, and more, along with video rotation on MTV Jams and BET. A year later, on Halloween 2011, L.E.P. returned with their latest effort, the DJ Green Lantern-hosted Now Or Neva, which is available for free download through L.E.P.'s website. In early 2012, the mixtape will receive a non-DJ re-release at retail, with a collection of added songs that feature Rick Ross, Bun B, Mobb Deep, 2 Chainz, and more.
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