Jack Davey of J*DaVeY Announces 3-part EP Solo Rock Project Entitled L0-F!
09.25.2012
MP3 and Video for “Howl At the Moon” Reveals a New Sound for Jack
(September 25, 2012 - Brooklyn, NY) Jack Davey, the powerful, sultry frontwoman for electro-sex Los Angeles duo J*DaVeY, will release a 3-part series of EP’s that will show fans a completely different side of her than they’re used to. L0-F! Side A, which features a gritty, frenetic energy, based on what Jack describes as “a girl, her shitty guitar, and introspective songwriting,” will be released on October 2nd.L0-F! Side B, which features more instrumentation, more advanced guitar techniques, and production by Jack’s boyfriend, Joey Strat of The Knux, will be released on November 6th. A deluxe version containing both sides, along with three bonus songs, and a special booklet will be released on December 11th. To accompany the album announcement, today Jack Davey is releasing Side A standout track "Howl At The Moon," with a music video directed by her longtime friend Devin Joplin in collaboration with creative directorJasmine Benjamin.
Although J*DaVeY’s sound has continuously evolved over the years with each subsequent release, Jack Davey’s departure from her group’s lush, sexually-charged electronic soundscape is a big one. Over the past two years, Jack has been working on trading in her usual hip hop and soul-based aesthetic for a more straight to the gut sound, inspired by such greats as Nirvana, Lou Reed, and David Bowie. In the process, Jack taught herself how to play a Squire Strat and traded in the fancy studio experience for a DIY one, where she deftly stole precious moments to record in her Koreatown apartment’s walk-in closet during the few moments her newborn baby was asleep. "This creative process was unlike any other I've ever experienced," explains Davey. She further elaborates, "I was hearing a raw and gritty rock sound in my head and knew that I would have to create it myself in order to get exactly what I was imagining. I've grown as a songwriter, producer and guitar player and I wanted to showcase that with a new sonic playground."
The project's debut single, "Howl At The Moon," is distinctly recognizable by its groovy and infectious guitar riff. Davey cites her main inspirations for the song being Muddy Waters, Howlin' Wolf and Bessie Smith, as well as the approach that "less is definitely more. In this day and age, everyone is so over the top to disguise the fact that they aren’t really that interesting." Davey displays an unwavering confidence with lyrics such as "You don't know nothing/ 'Til you've heard the call/ No matter the moon now/ I can make it fall." Says Jack, “The song is about being fierce and having unwavering confidence no matter what the circumstance may be. Seizing each day. Or night.”
For review copies, please contact Michelle or Dory if interested in talking with Jack Davey.
The Background:
Jack Davey, one half of hybrid electronic-soul duo J*DaVeY, is at the forefront of a reaction against the over-produced pop artists of today. Some of her professional milestones include opening for Prince, the Roots, Erykah Badu and Janelle Monáe, as well as licensing music to CSI: NY and Nike Latin America; J*DaVeY was also featured as LA Weekly’s Beautiful People cover story in 2011. Jack’s rise into the role of solo artist grew out of a period of artistic stagnation, coupled with the birth of her first child and the imperative to bring to light the new, raw sound playing in her head. The constantly evolving Davey picked up the skills necessary to express her dynamic vision, learning to play guitar so she could convey her intentions in a solo format with her new double EP L0-F!. For L0-F! Side A, Jack summons up kindred spirit Iggy Pop, and intertwined with it, her bluesy, confident voice declaring a new, stripped down incarnation of the artist herself and an era of straightforward rock. Side B includes further instrumentation and is produced by her boyfriend, Joey Strat of The Knux. L0-F! Side A will be released October 2nd, with Side B following on November 6th, and a deluxe edition including both EP’s, three new songs, and a digital booklet on December 11th.
