The
Video:
The virtuoso producers behind Drums & Ammo are happy to announce the release of their latest video, this one for the song "'Round Me." The fourth music video from their instrumental debut album, Vol. 1, which was released for free last month, displays the talents of the collective’s fourth member, Al Jieh. Listeners might remmeber this song from DaVinci’s debut album last year, The Day The Turf Stood Still. "This beat was always one of my favorites--real straight-forward, hard shit--so I wanted to include the beat on the instrumental album. On top of that, I always wanted to do a video for this song when TDTTSS came out, but we never got a chance to,” explains Al Jieh, expanding on the Drums & Ammo video series, by adding, “We're not content with just being beat-makers; we're producers. That’s why all of the music videos for an insturmental album showcase the finished song.”
Arguably the darkest single in the series, "'Round Me" is a dourly realistic visual. The video, directed by D&A’s REL (Ariel Nuñez), was shot partly in the middle of San Francisco’s Chinatown. "DaVinci always talks about 'hustling hard, like an immigrant,'" says Al Jieh. "Chinatown is all hustlers, and it’s a big part of San Francisco history. REL thought it would be fitting to also have him in front of a the US flag mural out there, because there’s no bigger hustlers than our government." Adding to the theme, director REL also captured other iconic symbols of hustle, so he pieced in scenes of SF’s Financial District. Indeed, it was, as DaVinci’s whispery flow and the video’s shadowy slow-mo shots ultimately compliment Al Jieh’s haunted instrumental perfectly.
Next month, Drums & Ammo will be dropping an EP that will serve as a supplement to Vol. 1 and will include the songs that have been featured as a part of the instrumental album's music video series, and more.
Watch the music video for "'Round Me" feat. DaVinci here:
http://www.youtube.com/watch?v=URnJ2GgIE5s
http://vimeo.com/24209504
Also, watch DaVinci's recent video with Prince Aries and San Quinn for "Clean Ass Whip" here:
http://www.youtube.com/watch?v=f04ZqNA91mE
Download Drums & Ammo's album, Vol.1, for free here:
http://www.swtbrds.com/drumsnammo
http://soundcloud.com/swtbrds/sets/drums-ammo-vol-1
Please contact Michelle or Dan if interested in talking with Drums & Ammo.
The
Background:
Drums & Ammo is a four-man production team featuring Ammbush, 6Fingers, REL & Al Jieh. Collectively, they have worked with the likes of Raphael Saadiq, Messy Marv, Bambu, DaVinci, Keak Da Sneak, Mistah FAB, The Jacka, Del the Funky Homosapien, Exile, and many more. Their diversity in experience and range in sound - from spacey to soulful psychedelic - allow their music to be so much more than just hip-hop. Drums & Ammo's debut album of their instrumental work, Vol. 1, is available now via SWTBRDS at swtbrds.com/drumsnammo.
SWTBRDS
Background:
SWTBRDS (pronounced Sweetbreads) is a Bay Area-based record label that exemplifies the raw, rare and boutique qualities of its namesake. Founded in 2009, it houses rapper, DaVinci, renaissance DJ, Prince Aries, DJ + rapper duo StreetMedia, as well as the dynamic production team, Drums & Ammo, featuring the collective musical work of producers Ammbush, REL, Al Jieh and 6Fingers. Their first release was the self-titled StreetMedia LP, followed by Adrian Champion Presents: Stars & Stripes - The White Stripes Reimagined in Winter & Spring of 2009. Their most recent release was The Day The Turf Stood Still by DaVinci, his debut album, which received critical acclaim from publications such as Pitchfork.com, Wax Poetics, SF Weekly, XLR8R, Ozone Magazine, URB.com, and more. With a diverse release schedule on the horizon, SWTBRDS kicks 2011 off with Prince Aries' Clean Ass Whip mixtape, an ode to West Coast Hip-Hop's cruising aesthetic, dropping in May 2011. Soon to follow are DaVinci's Feast or Famine EP and The MOEna Lisa LP, Drums & Ammo, Vol. 1, the self-titled first installment of a new instrumental series, REL's sophomore solo instrumental album, The Orchestration 2, Ammbush's solo artist EP, and StreetMedia's sophomore album.
Stay up-to-date at http://www.swtbrds.com/, http://twitter.com/swtbrds, and http://www.facebook.com/SWTBRDS.
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