Video: Maxo Kream – “Cell Boomin” ft. Father
Following His #MAXO187 Mixtape Release, the 23-Year-Old Houston Rapper Was One of SXSW’s Breakout Artists, Latest Visual Debuted By MissInfo
Critical Praise for Maxo Kream:
“This new Maxo Kream project might be one of the best things 2015 currently has to offer.” – HYPETRAK
“Over the last couple years, Maxo Kream has established himself as one of Houston’s most exciting young rappers by way of being one of Houston’s least traditionally minded artists.” – Noisey
“A sinister and visceral portrait of Houston street life.” – Pitchfork
Houston rapper Maxo Kream was one of the breakout stars of SXSW, linking with Awful Records rapper/producer Father for performances and A$AP Rocky, who’s been a long-time supporter. Maxo Kream has a history of working with the A$AP Mob, and he and Father took to A$AP Rocky’s SXSW house party to shoot the visual for “Cell Boomin,” from Maxo’s recently released #MAXO187 project. The Midas Gold-directed video, which premiered yesterday via MissInfo, also features blunt-rolling cameos from Pretty Flacko and Lucki Eck$.
“The ups of trappin’ on the phone is that people don’t knock on your door,” Maxo Kream explained to Complex last month in their premiere of the “Cell Boomin” audio, adding “the downs is that they blow your phone up when you’re out.” “Cell Boomin” is a breakout single from Maxo’s critically acclaimed mixtape, which includes features from Joey Bada$$, Lamb$, The Sauce Twinz, Father, LE$, and Fredo Santana. “The record is a sinister and visceral portrait of Houston street life,” said Pitchfork in their review, while Passion of the Weiss named it their Album of the Month in March.
With an unmistakable persona, Maxo Kream is rising to become one of hip-hop’s most innovative new voices. “Maxo Kream has established himself as one of Houston’s most exciting young rappers by way of being one of Houston’s least traditionally minded artists,” stated Noisey in their premiere of #MAXO187. “This tape is a perfect encapsulation of the sound of hip-hop’s rapid synthesis of styles in the Internet era and the way the genre’s new underground heroes are bridging aesthetic and regional gaps,” Noisey said, adding, “more importantly, it is also fucking cool.”
Watch “Cell Boomin” ft. Father: https://www.youtube.com/watch?v=feFKeFMUS60
Check out the MissInfo premiere: http://www.missinfo.tv/index.php/maxo-kream-cell-boomin-video/
Listen to #MAXO187: https://soundcloud.com/maxo-kream/sets/maxo-187
Maxo Kream Background:
Upon meeting him, gangsta rapper isn’t the impression that most would get from buzzing Houston emcee, Maxo Kream, age 23. He has a surprisingly goofy and playful demeanor, often cracking self-aware jokes and displaying a smile with showcases either his gold grin or his trademark gap in the upper row of this teeth. But, make no mistake, Maxo’s backstory is a tale consisting of crime and death that would catch the attention of the most jaded followers of gangsta/trap rap.
Inspired by his college trip to SXSW and the fact that other street cliques throughout Houston such as FDAB (founded by late rapper T.O.Y, a childhood friend and Crip associate of Maxo) and MashMode (which has now resulted in the buzzing careers of Houston rap duo, The Sauce Twinz) were transitioning into music as a form of expression, Maxo and his younger cousin Lyndon (rap moniker Lyndo C), jumped into music. Now, front and center is Maxo Kream’s sophomore project, #Maxo187. With big name features and outstanding production, Maxo intends to show that he can compete with any emcee in the game.
“End Zone”: https://www.youtube.com/watch?v=hGtCyxywwsA
“Trigga Maxo”: https://www.youtube.com/watch?v=HW28GbO9q5k
Bio, pictures, and streams available here: http://www.audibletreats.com/maxo-kream