Video: J.R. Donato – “All That I Need”

Taylor Gang’s Chitown Representative Parties at Fat Tiger Streetwear Workshop in New Video Premiered By Fake Shore Drive

09.07.2016

Critical Praise:

“…he uses his voice and flow in unique ways that only someone who’s been writing for close to a decade could pull off” – HotNewHipHop

“The future is looking type bright for J.R.” – Fake Shore Drive

“At 21-years old, the Chi town native J.R. Donato has already accomplished a lot” – GoodMusicAllDay

“Make it count and get in tune with Young Donato” – onSMASH

The Video:

Though Chicago’s J.R. Donato is only 22-years old, his versatility of flows, facility with hooks, and clever punchline lyricism is indicative of his decade of experience in the rap game. In “All That I Need,” Donato’s latest video single, premiered by Fake Shore Drive, the North-sider rides a percussive flow for an epic minute-long verse, boasting about his rhyming ability, his lavish lifestyle, and his prodigious drug habit over towering trap synthesizers and skittering snares: “All these blue hunnids, all these blue hunnids/I be in New York like a Buffalo Bill/Really like Eli, and I be tree high/in these Adidas, n*ggas can’t see I.” Filmed at Chicago’s Fat Tiger Workshop and directed by @aWMfilm, the color-rich video finds Donato mixing his lean with Mountain Dew and mobbing with his posse outside the store. “All That I Need” is the Taylor Gang emcee’s second video of 2016, following the HipHopDX-debuted “Not For None, which dropped in May and featured the rapper dancing around Inception-horns and spiraling sine waves, finding colorful new ways to boast about his lifestyle. Donato also contributed a standout verse to Wiz Khalifa‘s “Make a Play,” featured on the Billboard Top 10 peaking Khalifa album. Carefully planning his next move, J.R. Donato is honing his flow and perfecting his craft for his next breakthrough project.

Last September, J.R. Donato released his Fast Money & Freedom project, which carried a hazy, hypnotic soundscape produced in-full by Sledgren. Donato built up to the release with a series of singles, including “I Suppose,” “Life So Sweet,” and the GoodMusicAllDay-premiered “Mad At Me.” Born and raised on Chicago’s North Side, J.R. Donato started rapping in his early teens, earning a local hit at age 13 under the name Young JR. During his junior year of high school, Donato supported Twista on a regional tour and eventually caught the ear of Wiz Khalifa, who featured J.R. on his Cabin Fever 2 mixtape and later signed him to Taylor Gang Entertainment. “I sound like myself. These days that’s not easy,” J.R. Donato explained in an interview with AllHipHop. “The line for originality is thin, but I think I can walk that line fine. Also all my music has a message in it so it’s always relatable, and that’s what the game needs.”

Watch “All That I Need” video: https://youtu.be/YCq12tPx_k4

Purchase and stream Fast Money & Freedom: iTunes // S oundCloud

Please contact Michelle or Dharmic if interested in speaking with J.R. Donato.

JR Donato Background:

J.R. Donato’s music can be summed up into three words; conceptual, vivid and thorough. His image, outlook on life and positivity that he brings to the hiphop community is a breathe of fresh air. His passion manifested itself early in the form of songwriting. “I always wrote about things I had been through or seen,” J.R. says. “I still do. Every song is another piece of my life and story.” Before J.R. reached his teenage years, he was already penning lyrics for himself and others. By the time he was 13, Young J.R. had a regional hit single “500 Degrees,” with a live performance presence that was unheard of for a kid who just left his teens. That led to other tracks like “Money On My Mind” and “We Be Rydin,” creating a sizeable buzz for young entertainer. He was popping up on mixtapes and performing at clubs he was too young to even attend.