our work  

clients  

press releases  

our team  

2.15.2024

Rolling Loud California 2024 Adds Thursday Night Show, Announces Special “VULTURES” Performance by ¥$ (Ye + Ty Dolla $ign) on March 14th

The Superstar Duo Joins the Party in Los Angeles, Continuing March 15th-17th at Hollywood Park on the Grounds Adjacent to SoFi Stadium in Inglewood, CA

Tickets Available HERE

Rolling Loud’s First-Ever Thursday Night Performance Precedes the Full Rolling Loud California 2024, Additionally Headlined by Nicki Minaj (Performing on “Pink Friday”), Post Malone, and Future X Metro Boomin, Plus Dozens of the Biggest Names in Hip-Hop

The Announcement:

Rolling Loud announces the addition of a complimentary fourth night of Rolling Loud California 2024, featuring a special “VULTURES” performance by Ye and Ty Dolla $ign, known as ¥$. The superstar artists, who just released the collaborative album VULTURES 1, will perform on Thursday, March 14th, the night before the weekend festival commences on Friday, March 15th. Ty will now be performing as “VULTURES” on Thursday with Ye.

All current 3-day pass holders for Rolling Loud California 2024 will be given access to the Thursday night performance at no cost to the pass holder via an RSVP link sent on behalf of Rolling Loud. New purchasers must purchase a full 3-day pass to receive complimentary access to Thursday night. All single day pass holders will receive an email on Friday, February 16th with a special link giving the option to upgrade to a 3-day pass.

3-Day and Single-Day (Friday, Saturday, Sunday) passes are available now at https://www.rollingloudca.com/

Rolling Loud’s unprecedented 4th night precedes three full days of nonstop performances by many of rap’s biggest stars and L.A. local heroes. Y$ precedes headlining performances by Nicki Minaj on “Pink Friday,” Post Malone on Saturday, and Future X Metro Boomin on Sunday. Rolling Loud California returns from March 14th-17th at Hollywood Park, on the grounds adjacent to SoFi Stadium in Inglewood, CA.

Stay tuned for many more announcements about Rolling Loud California and other upcoming events, and be sure to follow Rolling Loud on Instagram for in-the-moment updates.

Find more information at RollingLoud.com and more information about Rolling Loud California HERE

 

Watch clips and full performances at Rolling Loud’s YouTube

Buy Rolling Loud Merch: shoprollingloud.com

Critical Praise:

“Built from scratch by lifelong music fans Matt Zingler and Tariq Cherif, Rolling Loud’s early strengths were its daring curation and booking, elevating a new generation of artists with exciting live shows and captivating energy. Today, the biggest performers headline the raucous Miami festival, coming from all over the world, often driven solely by their love and trust of Zingler and Cherif.” – Billboard

“From niche hip-hop festival to must-play event for some of the biggest stars in music.” – Pollstar

“Rolling Loud has become the biggest hip-hop festival in the country”Variety

“Until Elon Musk involuntarily envelops society into a physical cloud universe, Rolling Loud will be the closest experience to actually living inside your streaming app.” – Complex

“Rolling Loud’s annual New York edition is always something special, but this year’s Halloween-weekend extravaganza (not to mention the first post-pandemic) brought seriously spectacular energy to Queens’ Citi Field.” – Highsnobiety

“Rolling Loud is a lifestyle brand. They are more than just the shows. They have built a community with their consumers and are building new channels to maintain continuity” – Forbes

“In four and a half years — beginning small in Miami, and now promoting Coachella-sized events around the country — Rolling Loud has established itself as a playground for the young…This time last year, many of the rappers now drawing crowds of several thousand were barely known.” – The New York Times

Please contact Michelle or Kerry for more info.

The Background:

About Rolling Loud:
Founded by 7-time Billboard Hip-Hop Power Players Matt Zingler & Tariq Cherif as a one-day Miami show, Rolling Loud has grown into a global festival phenomenon, putting on shows on both coasts and in multiple countries across four continents. Rolling Loud is the premier festival brand in hip-hop, known for its expert curation of wide-ranging lineups that reflect the state of the genre. In 2023, Rolling Loud expanded its empire even further, hosting a series of star-studded festivals in all corners of the globe, including debuts in Thailand and Germany, plus its flagship affair, Rolling Loud Miami, which offered its most diverse and wide-ranging lineup to date.

Throughout 2024, Rolling Loud commemorates “10 Years Of Rolling Loud,” celebrating the festival’s rise from humble origins to world dominance. Since the first Miami festival, Rolling Loud has evolved into a major force in hip-hop, providing a massive stage for rap’s biggest names, giving early exposure to future superstars, including Travis Scott, Juice WRLD, and Ice Spice, and inspiring some of the most memorable moments in the genre’s recent history. Now, Rolling Loud is hip-hop’s biggest stage, with star-studded festivals on four continents and more milestones to come.

Stay tuned for announcements about Rolling Loud’s 2024 World Tour, including upcoming festivals in Los Angeles, Europe, and more.

About Hollywood Park:
Spanning nearly 300 acres, Hollywood Park is the largest urban mixed-use development under construction in the Western United States. Host to global music festivals and world-class events, the mixed-use development is centered around the 3.1 million-square-foot SoFi Stadium, which was ranked the No. 1 stadium in the world for top-grossing concert and live event ticket sales in 2023, and is set to host eight FIFA World Cup ‘26 matches, Super Bowl LXI in 2027, and the Opening and Closing Ceremonies of the Olympic Games in 2028. Adjacent to the stadium and sitting under the same roof canopy is the 2.5-acre American Airlines Plaza and the 6,000-seat YouTube Theater,  a state-of-the-art venue that hosts concerts, comedy, awards shows, esports competitions, boxing, community gatherings, conferences and more.

Hollywood Park is an iconic global destination for millions to enjoy. For more information, please visit www.hollywoodparkca.com.

website | facebook | twitter | instagram

For full information, head to:
https://www.rollingloud.com

For more information about Rolling Loud California 2024, head to:
https://www.rollingloudca.com/