Bhad Bhabie, 14 Year-Old Social Media Sensation, Signs Deal with Atlantic Records

The 14-Year-Old Social Media Star and “These Heaux” Rapper Translates Social Media Currency into Real Record Deal


From L to R: Aton Ben-Horin (Global VP, A&R, Warner Music Group), Danielle Bregoli (Bhad Bhabie), Adam Kluger (management), Frank Delatto, Barbara Bregoli (Mom!), Dan Roof (Management), Mike Caren (CEO, Artist Partner Group / Chief Creative Office, Warner Music)

The News: 

Just 14-years of age, Danielle Bregoli has a small stature but a massive personality that is breaking records. After releasing her debut single “These Heaux” late August under the newly adopted BhadBhabie, the viral sensation’s viral sensation peaked at #1 on Spotify’s Viral US and Global Charts, briefly outpacing Taylor Swift’s “Look What You Made Me Do,” and earning more than 3.6 million streams on the service. The video, released two weeks later, exploded with 2 million views in the first 24 hours and has already racked up more than 20 million views in three weeks. This week, Bhad Bhabie became the youngest female rapper to debut on the Billboard Hot 100, coming in at #77 and landed a record deal with Atlantic Records.

Bhad Bhabie may be young, but she is no newcomer to music and expression, ditching school in South Florida to rap with her friends in an abandoned garage. A fiercely independent young woman with a rebellious streak, Bhad Bhabie found notoriety in 2016 when a video of her appearance on Dr. Phil went viral, spawning a “Cash Me Ousside (Remix)” that reached #73 on the Hot 100. Since falling into viral fame, Bhad Bhabie has taken her popularity into her own hands, building up her social media brand and becoming one of the fastest-growing accounts in Instagram history, multiplying from 400 to 11.2 million followers in just 6 months and reportedly making millions of dollars in endorsement and promotion deals. With virtually no promotion, her emoji app BHADMOJI charted at #1 in the App Store in the US and Canada. With her burgeoning rap career and massive social audience and media savvy Bhad Bhabie has already shown she is more than just a meme.

Listen to “These Heaux”: //

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Please contact Michelle if interested in talking with Bhad Bhabie.


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“These Heaux”: // //