Video: A-1 – “Good People” (Prod. by BEAR//FACE)

Watch A-1’s Super Slow Motion Study of “Good People,” Premiered By FACT Mag

02.06.2015

Critical Praise For A-1:

“A-1′s style has a similar kind of funny, free-for-all feel as post-Mac Dre rappers like [Roach] Gigz, but has a sly rap style that is distinctly his own.” – The FADER

“Easily one of the illest emcees I’ve heard over the last few years.” – OkayPlayer

“…something that sounds so vital and absolutely hyphy that it pretty much had to come from the Bay.” –Noisey

The Video:

Life can move so fast that it’s hard to stop and appreciate those that populate our surroundings. Described by FACT Mag as “a smooth-as-hell groover that explores stereotypes and assumptions,” “Good People” is the latest music video from rising Bay area rapper A-1. “Good People” is a unique visual experience filmed on a phantom camera at 1400fps. The special effect created by this technique shows people standing in a frozen state as the camera continuously moves from the sunny streets of San Francisco to the bustling energy of Oakland bus stops. The video is the latest offering from A-1’s upcoming album Thurlian, releasing March 5, 2015.

The basis for the visual is A-1 demonstrating, “that “Good People” come in all forms. Size, shape, color, ethnicity, age, background, religion, gender, none of these things constitute what makes someone a good person, so we wanted the viewer to connect the image of a good person with anyone, regardless of their look.” What separates the video from your typical hip-hop visual is the fact that A-1 avoids being the center-of-attention. Instead, A-1 uses his artistic outlet to showcase how special life’s surroundings can be. A-1 states,”I’d prefer to stay out of the music videos altogether and just let the art speak for itself. Plus this song especially isn’t about me, I don’t reference myself in the song at all, so it would only make sense to leave me out of it.”

Accompanied by BEAR//FACE’s haunting How To Dress Well sampling instrumental, the video shines a light on the diversity of A-1’s home. A-1’s upcoming Thurlian album features collaborations from some of music’s most genre-bending producers, including Mikos Da Gawd, Woostaar, Mr. Carmack, Sango, Kaytanada, XXYYXX, Ryan Hemsworth, Stwo, and BEAR//FACE. Thurlian is set to be released on March 5, 2015.

Watch to “Good People”: https://www.youtube.com/watch?v=cQH33886j9o

Check out the FACT Mag premiere: http://www.factmag.com/2015/02/05/watch-the-super-slow-motion-video-for-a-1s-how-to-dress-well-sampling-good-people/

Watch the Thurlian promo video: https://www.youtube.com/watch?v=EEtoZvLR4Oc

Check out A-1’s newly launched website: http://www.a-1music.com/

Please contact Michelle or Rory if interested in talking with A-1.

A-1 Background:

Born Adam Traore, a first generation US citizen to West African and Italian parents, A-1‘s music is constructed around vivid stories of growing up in The City while searching for happiness and self awareness. After the release of After School Special, a mixtape based on 90s television shows, he gained a fan base through internet buzz while still living on his friend’s couch. Soon after, he released his follow-up The Book Of Adam which was received so well, he quit his day job the day after the listening party. With 2012’s The Thurl Tape, A-1 has been acknowledged by publications such as the FADER and Complex. Equipped with a heart filled with passion, an insatiable desire for creativity, discerning eyes and ears for quality, and a plan to spread his music to as many people as possible, A-1 is poised to be the first name in music lover’s iPods in the very near future. A-1’s Thurlian album will release March 5, 2015.